Facebook Overhauls Facebook Again

On October 9, 2011, in Small Business Blog, by John Walker

By Kristall LutzDoes your Facebook page look totally different again?  Just when you got used to the “new” view, Facebook keeps you on your toes with a new round of changes that affect the way you view and use the social media behemoth.  If you’re really upset this time, you’re not alone.  Facebook’s 750+ million [...]

 

Strategies for Effective Facebook Wall Posts

On October 8, 2011, in Small Business Blog, by John Walker

Posts made between 8 PM and 7 AM receive 20% more user engagement. On Wednesdays, fan engagement is 8% above average. Posting one to two times per day produces 40% higher user engagement. Posting one to four times per week produces 71% higher user engagement. Posts with 80 characters or less receive 66% higher engagement. [...]

 

LinkedIn Brand Pages Get More Sharing

On October 6, 2011, in Business Marketing, Small Business Blog, by John Walker

Publisher: Clickz LinkedIn has made its 11-month old Company Pages product more agile for marketers’ needs. The San Francisco Internet company now lets brands update their status and share it with followers on the networking site, which, according to LinkedIn, is home to 2 million company pages. Similar to the way Twitter works, if users [...]

 

Jobs legacy to last for years to come

On October 6, 2011, in Small Business Blog, by John Walker

THE Apple visionary Steve Jobs has left a legacy of innovation and ideas that promise to shape technology for years to come. Jobs, who died yesterday after a long battle with pancreatic cancer, told colleagues that there were at least four years’ worth of products in the pipeline. In the months before his death he [...]

 

Changes in the Social Sphere From 2009 to 2011

On October 6, 2011, in Small Business Blog, by John Walker

Social Media from MarketWatch As more people use social media to share information and voice opinions, business leaders need to start using the social sphere to inform strategic decisions and influence the execution of their business objectives, marketing plans, product roadmaps and more. “Social Media Statistics: Changes in the Social Sphere from 2009 to 2011,” [...]